Overview
Google Analytics 4 is the next generation of Google's analytics platform, offering event-based tracking and powerful machine learning insights.
OBIFI sends detailed events to GA4, enabling you to track portal engagement, authentication success rates, and guest journey through your WiFi experience.
How It Works
OBIFI fires GA4 events at key moments: page views, authentication attempts, successful connections, and custom actions. All data flows into your existing GA4 property.